Executive Producer for all AT&T/ DIRECTV Audience Network Mr. Mercedes Comic-Con 2017 events. Activations included: The Interactive Zone at PETCO Park, WIRED Cafe, WIRED Cafe Fan Brunch, Mr. Mercedes Street Team, Comic-Con Official Panel, AT&T Store Activations and online extension. Elements included: Mr. Friendly’s Frosteeez branded ice cream truck, custom popsicles and sticks, 3D photo walls, social vending machine, custom onsite t-shirt printing, AT&T charging stations and collectable pins.